Global pharma teams are tasked with delivering consistent, efficient drug launches across multiple brands, while empowering local markets to execute effectively. But with every new launch, they often face the same hurdles delivering patient support: different approaches in each market, budget and timeline overruns, compliance barriers and inconsistent rollout quality.

Make Patient Support your Competitive Edge

One top-20 pharma company found itself investing in standalone digital health apps for each individual product, each geography - duplicating effort and diluting impact. They needed a scalable digital health infrastructure that could support multiple brands across their portfolio, adapt to local needs, and drive long-term treatment adoption.

That’s where HealthMachine™ came in.

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The Challenge

Pharma teams don’t get a second shot at launch. Whether you're managing a single launch brand, a therapy portfolio or multiple diseases simultaneously, every drug launch needs to be faster, smarter, and globally consistent.  

But here’s the problem:

Most teams are stuck using the same patient engagement tools over and over:

• One app per product

• One PSP vendor per region

• Compliance hurdles at every turn.  

Time, money, and impact are lost in the duplication.

A global top-20 pharma company came to us facing this exact scenario. Each new therapy meant a fresh build, delayed rollout, and mounting IT spend. What they needed wasn’t just another companion app - it was a patient support platform that could scale with their ambitions.

Solution: One App. Multiple Therapy Areas. Infinite Journeys.

Developed by Avegen and powered by our robust digital health platform, HealthMachine™ is a single, modular, company wide solution that supports multiple brands or disease streams under one roof.  

It’s not another point solution - it’s your digital foundation for patient support. Designed specifically for pharma teams managing diverse portfolios where patients have multiple needs, HealthMachine™ enables rapid deployment of patient support programs across different indications and countries - without starting from scratch each time. Patients only need to download one app and then can gain access to personalised streams based on their specific disease or prescription.

With HealthMachine™, pharma teams can:

• Launch smarter and faster – Deliver brand-compliant support in weeks, not months.

• Engage more patients – One app, personalised streams, multiple indications.

• Scale without rework – Add new conditions and markets without starting from scratch.

• Prove value – Real-time insights across brands to show impact and ROI.

• Stay compliant – Built-in localisation and regulatory compliance.

Patients download one app. Brand teams launch once. Commercial IT gets a future-ready platform.

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Why It Matters

Whether you’re racing the clock to recoup investment before patent expiry or managing cross-market brand governance, HealthMachine™ changes the game.

No more juggling PSP vendors. No more disconnected patient journeys. No more wasting IT budget on one-off builds.

HealthMachine™ unlocks:

• Broader Patient Reach: Engage with patients across multiple indications within one platform.

• Deeper Insights: Aggregate and correlate data across different disease streams for more robust, actionable insights.

• Efficient Investment: Maximize ROI by consolidating technology and marketing budgets into a single, flexible solution.

• Scalable & Adaptable: Easily add new disease or prescription journeys without launching new apps.

• Holistic Support: Reflect the reality that many patients experience multiple, interconnected conditions.  

At its core, HealthMachine™ helps teams reduce complexity, maximise reuse, and deliver consistent patient experiences globally - all while staying compliant and within budget.

It’s how top teams are gaining ground - fast.

What Our Global Pharma Commercial IT Partner Said
" HealthMachine™ stood out because it gives us what we’ve been missing: one single app that enables us to support multiple diseases and brands simultaneously. We’re no longer endlessly building things- and we’re finally getting a better ROI on our IT spend."

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The Impact

Well-known pharma companies from dermatology to neurology are using HealthMachine™ to:

• Launch patient support in record time

• Support patients in multiple markets

• Give commercial and medical teams real-world data to drive smarter decisions

Most importantly, patients receive timely, personalised support that aims to help them understand their treatment, access and stay on therapy, and have better-informed discussions with their clinicians - helping remove key barriers to treatment adoption.

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Make Patient Support your Competitive Edge

About Avegen & HealthMachine™

At Avegen, clinicians, behavioural scientists, and technologists collaborate to create digital health solutions that empower patients and enhance care. At the heart of our work is HealthMachine™, our cutting-edge platform designed to deliver high-impact solutions tailored to the needs of pharma companies.  

Whether you're a brand executive under pressure to meet quarterly sales goals, a commercial strategist planning global rollouts, or a commercial IT leader trying to rationalise tech spend - HealthMachine™ is your solution to seamless productivity and efficiency across therapy areas.

It is the strategic answer for global teams seeking to scale support, increase adoption, and simplify operations across their brand portfolio.

Because the old way of building apps isn’t just inefficient, it’s holding you back.

Let’s make sure your next launch isn’t the same old story!

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